What we do

WellingtonNZ is here to make the Wellington region thrive as a place to live, visit, study, work, do business, and invest.

Our mission is to create a thriving region for all; with more businesses succeeding and employing more people, more people participating in and attending events and experiences, and supporting more collaboration and engagement across the region.

Our ambition is to promote Wellington as a region to visit, live, study, work, do business and invest. Through Wellington storytelling, we intend to bring Wellington to the world and in turn, bring the world to Wellington.

We support businesses to build capability, attracting, hosting and investing in events, running civic venues, marketing and storytelling, and destination development.

WellingtonNZ is also the owner of Creative HQ, an innovation agency that supports business founders, startups, and corporates via incubation, acceleration, and innovation programmes.

We receive funding from Wellington City Council, the Greater Wellington Regional Council, Central Government, and a range of private sector partners.

Each year our work contributes to tens of millions of dollars of economic benefit for the region.

Two people walk along the Oriental Parade holding hands.
The Ngā Taniwha stage at CubaDupa 2023, with vibrant psychedelic designs surrounding and a large crowd gathered in front.
The Well_ngton Sign is located at the Wellington Harbourfront Walk, with a metallic red facade reflecting light onto the cement in the foreground.
2 children interacting with an exhibition at Te Papa.

We tell Wellington’s stories

WellingtonNZ loves showcasing the best of Wellington and can help with free promotion for your business or event. We’re here to support the Wellington region with everything that it does.

We profile events, cafés, bars, restaurants, shops, tourist attractions, activities, and accommodation. We also operate the Wellington isite and can help profile your business there. Our aim is to promote the Wellington region as an amazing place to live, visit, work, and play in.

Economic growth

WellingtonNZ works with a large range of private and public sector organisations in business, tourism and education.

The Business Support teams offer many services to support businesses at all stages of growth. These include:

  • business mentoring
  • capability grants
  • research and development funding
  • tourism business and product consultancy
  • regional development projects.

WellingtonNZ also owns innovation agency, Creative HQ. It supports business founders, startups, and corporates through incubation, acceleration, and innovation programmes.

Find out more about Creative HQ

A performer at the Park stage at Jim beam Home Grown 2023 playing the keyboard and singing to a crowd of thousands.

We help events succeed

WellingtonNZ is here to help if you’re looking to stage or bring an event to Wellington. We specialise in major event support — that is events that have a major impact on Wellington from economic contribution by visitors. We also support large-scale conferences and hosting entertainment events in the six civic venues we manage.

The event teams within WellingtonNZ can help research, plan, and successfully deliver your next event.

We help you film in Wellington

If you are considering filming in Wellington, you’ve come to the right place.

Wellington is home to world-class movie-making talent, facilities and technology. Screen Wellington works hard behind the scenes to support the industry that has put the capital on the map.

Looking for more?

Super close up of a Kea inside the Wellington zoo.

Contact WellingtonNZ

Get in touch with WellingtonNZ, the Wellington Region’s Economic Development Agency.

The Windy Wellington sign on a green hill in Miramar, Wellington, New Zealand.

Strategies and publications

By the numbers.... find everything from our Regional Economic Development Plan to our Statement of Intent and Annual Reports.

7 members of the WellingtonNZ board pictured in front of the Cuba Street bucket Fountain.

WellingtonNZ Board of Directors

The WellingtonNZ Board brings together leaders with a broad range of experience, knowledge and expertise.

Two kākā sit on tree branches with a third hanging upside down. Two of the birds are nipping at each other.

Senior Leadership Team

Meet the WellingtonNZ Senior Leadership Team tasked with enhancing prosperity, vibrancy and liveability across the region.

The Well_ngton Sign is located at the Wellington Harbourfront Walk, with a metallic red facade reflecting light onto the cement in the foreground.

Join the team

Check out the latest job opportunities at WellingtonNZ. Come join our team and help create a thriving Wellington region.

2 Young children and an adult inspect mini plastic skeletons at house of Science.

Wellington Regional Economic Development Plan

The plan guides the long-term direction of Wellington’s economy. Its vision is to build a future-focused, creative, sustainable, and thriving region for all to be proud of.